Mike Giannulis irrespective of technology’s availability to streamline and also automate business processes, every industry must pay attention to satisfying human beings. In the field of real estate, it stands significant, as customer relationships may either break or make a call. Your business’s real success depends on the quality of the relationship you have with your clients. Losing clients because of unethical or mediocre service may result in severe difficulties for you. It is thus, essential for creating good client relationships. It would help if you worked hard to keep the relationship working. You have to make an extra effort to hold on to your loyal clients, who are the real players of your business.
Giannulis gives an overview of different mechanisms to establish a client
• Your service and over communication: if you value your clients, they will be loyal to your organization. They will trust you and refer you to their friends and also family members. Your blog and also newsletters must be innovative, filled with information, and must have references from experts. Try to include content that is informative and useful. If you receive recognition for your sales and property, it will be beneficial for your reputation. When you get recognized as the area expert, you stand the chance of gaining more customers.
• Honesty: If you are dishonest with the information you provide, it will tremendously affect the client relationship. These days, clients are informed and smart enough to catch your mistakes. They know when you are trying to manipulate them. Hence, it is essential, to be honest about your services and accept the errors you may have made in the past. Customers appreciate the way you receive your mistakes and also thereby will focus on your efforts. Without integrity and reputation, it is impossible to cultivate a long term relationship with your customers.
• Service guarantee: according to Michael Giannulis, when you make efforts to do something, your clients will trust you and will be equally disappointed in case you do not deliver the service. When you have a deadline in front of you, the clients will take you at your word. When you betray them, it is not easy to get back to previous terms. On the other hand, if you have a relationship based on trust, you can ensure your clients’ loyalty and also long-term association.
Mike Giannulis says every business entrepreneur needs to work hard and try to satisfy their clients with their needs and also requirements. The real estate industry is no exception in this regard. You will be at the top of your customer’s preference list when you value their opinion and incorporate them into your business planning. Sometimes, rewarding loyal customers is an effective way of bringing new clients and ensuring a long-term association with current clients. Make efforts to note each client’s needs and interests and also treat each client as an individual. The more you identify a client as a valuable asset, the stronger the bond becomes.